Portfolio > Mitrix Case Study

In 2004, Mitrix called on Think Marketing to help launch its new brand and company to the marketplace. Through a multi-layered approach, Think Marketing developed and executed a go-to-market strategy that established Mitrix as a market leader in the on-demand Supply Chain Management (SCM) solution space. In little over a year, Think Marketing helped Mitrix launch several new products, develop a robust sales pipeline and obtain a $10 million investment in series “A” funding. Just imagine what we could do for you.

Work Highlights

Think Marketing transformed the Mitrix brand to better position it as an industry leading solution. From new logo and business system to website and product demos, we ensured that all customer touch points reflected this powerful new brand positioning.

Old Brand

  New Brand

Using best practices in web site usability, this clean and sophisticated approach incorporates great design, impressive imagery, and a high-end product demo to establish a more sophisticated, global brand presence.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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