Marketing speak vs. Marketing do.
CREATIVE BRIEF. The big idea. (COFFEE.) Win-win. Viral. (COFFEE.) Awareness. Sizzle. Reason to believe. Voice. Tone. Position. (COFFEE.) (COFFEE.) Persona. Seamless. Streamlined. Integrated. Traction. (ESPRESSO.) Feature/Benefit. Placement. Campaign. Messaging. INSIGHT TO AUDIENCE. Ideation. New thinking. Think big. Brainstorm. (COFFEE.) CREATIVE INSPIRATION. ROI. ROP. ROS. ROWhatever. BRAND STEWARDSHIP. ON-TIME, ON-BUDGET, ON-STRATEGY EXECUTION. Throughput. Bandwidth. New-new. First-to-market. (SOME OTHER FORM OF CAFFEINE.) Now. Then. The way we’ve always done it. Unique. Stand-out. Sticky. RESULTS. PERIOD.
Less talk, more action. Focus on what matters. (Forgive the absence from my blog—should have posted my “Gone fishing working. Happy clients” sign.)
Because you are a real marketing agency—not an ad agency—and have in-house experience, that you get what we need as clients! Results!
Posted by on 11/21 at 11:45 AM
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Think Marketing is a full-service marketing firm dedicated to fueling business growth through results-driven marketing strategies and execution. Focused on technology, emerging market and new idea clients, we recognize the impact that smart marketing can have on your immediate business goals.
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I am so tired of hearing all those words from people! Only the results matter!! I love the way you guys think.
Posted by on 10/31 at 04:09 AM